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Shoptalk secures $2m investment to launch Shoptalk Europe

Published 24 January 2017

Shoptalk has secured $2m in the form of venture capital funding which will be used for supporting the launch of Shoptalk Europe.

Shoptalk also announced the first group of its expected 250+ world-class Shoptalk Europe speakers. Shoptalk Europe will be held at the Bella Center in Copenhagen on October 9-11, 2017.

The investment was led by New York-based Primary Venture Partners and included participation from San Francisco-based Commerce Ventures as well as individual partners at Bain Capital Ventures and New Enterprise Associates (NEA). The total funding raised by Shoptalk now exceeds $5m.

Primary Venture Partners general partner Ben Sun said: "Shoptalk has successfully reframed the conversation for the U.S. retail and ecommerce ecosystem to focus on disruptive technologies and trends as well as reset the standard for industry events.

"We believe a similar opportunity exists to deliver incredible value in Europe, and we're excited to support the launch of Shoptalk Europe with our investment."

Shoptalk Europe is the first large-scale pan-European event focused on innovation in retail and ecommerce, and the evolution of how consumers discover, shop for and buy all of their physical goods, from grocery to fashion and everything in between.

It brings together leaders from established retailers and brands, disruptive startups, leading technology and Internet companies, venture capital investors and other key stakeholders. Shoptalk Europe expects more than 2,000 attendees at its inaugural event from all of Europe, all parts of the commerce ecosystem and all industry verticals who will come together to learn, network, collaborate and evolve.

Shoptalk founder and CEO Anil D. Aggarwal said: "The support of leading investors that have funded some of the world's most successful and innovative direct-to-consumer and commerce tech companies, as well as early traction with speakers from highly respected retailers and startups, underscores the early and growing buzz for Shoptalk Europe.

"With different countries and regions in very different stages of disruption, a pan-European conversation bringing all major hubs of innovation together is critical to understanding and implementing new strategies.

“Those who are not part of this conversation risk falling behind both their existing competitors and new entrants, as well as failing to meet the needs and expectations of their customers."

Shoptalk and Shoptalk Europe were created by the founders of Money20/20 and Money20/20 Europe, the largest fintech events globally and in Europe.

Source: Company Press Release